SEA2SEE ANNOUNCES PARTICIPATION AT VISION EXPO WEST
The B Corp Certified eyewear company has initiated a new phase of growth in the US mainland + Hawaii, with the appointment of local sales representatives
Sea2see announces plans to scale up its presence in the US. The Spanish-based company will exhibit at Vision Expo West in Las Vegas (19th to 21st September 2024) as part of a new strategy for growth in the US territory, where Sea2see first opened accounts in 2018. The brand has identified a significant new demand for its “seastainable” Italian-made products this year which it believes to be a direct result of a more widespread and growing consumer demand in the States for genuine sustainable product options that are well priced and well designed.
“We first entered the US in 2018, when there was low interest in sustainability, but that has all changed,” said Sea2see’s Founder, François van den Abeele. “We can now see that the market is ready. There is a real desire to make positive change, to protect nature and provide genuine and innovative sustainable solutions and a frame inventory with a proven sustainable ethos and a great track-record in terms of sales.”
We have a unique position as a “seastainable” eyewear brand tied to its own non-profit Foundation working daily to clean the coastal environment. I believe that this circular model – and our direct contribution to the elimination of marine waste in marine environments – is now resonating with American consumers and optical retailers just as it has in Canada where we have built a successful presence over the last 5 years.
The Sea2see sunglass and optical collection will show at Vision Expo West
Sea2see will exhibit at the upcoming Vision Expo West in Las Vegas, with a booth in the Atelier (A23037) and Suite 47-8.
Sea2see is looking to appoint additional sales reps in the US in the months ahead.
Optical retailers are invited to see the full collection by contacting the Sea2see team for appointments at the email: info@sea2see.org or lmk@sea2see.org.