Safilo Group – one of the eyewear industry’s key players in the design, manufacturing and distribution of prescription frames, sunglasses, outdoor eyewear, goggles and helmets – and rag & bone announce the renewal of a multi-year global licensing agreement for men’s and women’s sunglasses and optical frames. The two companies’ first five-year licensing agreement commenced January 2018 and the renewal will be effective as of January 2023.
“We are very pleased to continue our partnership with Safilo whose expertise and reputation as one of the world’s most skilled eyewear players is undisputable,” says Marcus Wainwright, rag & bone’s CEO, Founder and Chief Brand Officer. “Safilo has been a trusted collaborator for five years and we look forward to continuing our partnership, pushing the envelope of rag & bone eyewear with a shared dedication to quality and attention to detail.”
“The renewal of the rag & bone licensing agreement is the result of a successful partnership that perfectly aligns with our portfolio strategy of offering locally relevant eyewear brands. The brand speaks to a precise fashion customer; it’s designed out of our New York design studio and the close collaboration with the fashion house has provided us the unique ability to successfully capture and translate rag & bone’s directional design and effortless urban style,” says Angelo Trocchia, CEO of Safilo Group.
