Luminous Optical Co., a newly launched portfolio of purpose-driven eyewear brands, is proud to announce its official debut to the optical industry. Founded by Ben and Laura Harrison, Luminous represents a full-circle moment in the evolution of social impact business — combining innovation, design, and a deeply personal mission to create positive global change through vision.

Rooted in the belief that business can be a force for good, Luminous Optical Co. is the parent company of Jonas Paul Eyewear, a nationally recognized children’s brand inspired by the Harrisons’ son, Jonas, who was born blind. The company recently expanded its portfolio by acquiring the TOMS Eyewear license, continuing the legacy of one of the most iconic social enterprises in modern commerce.

“TOMS was the brand that inspired us back in 2007 — the first time we felt like a purchase could actually make a difference,” said Ben Harrison, Co-Founder & CEO. “To now carry the torch for TOMS Eyewear is a true full-circle moment. It’s an honor to continue building on that legacy with renewed energy and purpose.”

Expanding Impact Through Vision Care

In addition to its consumer and retail reach — with distribution in over 4,700 locations and counting — Luminous is expanding its impact through strategic partnerships with healthcare systems and nonprofits to improve global access to vision care.

Through its Buy Sight. Give Sight. program, Luminous donates a portion of every eyewear purchase to global and domestic partners fighting childhood blindness and visual impairment. To date, the program has already impacted over 1.3 million lives worldwide.

“We chose the name Luminous because it means “full of light, bright and shining … especially in the dark. That felt like the perfect expression of our belief that business can be a force for good,” said Ben Harrison, Co-Founder & CEO. “We’re not here to be just another eyewear company. We built our business, Jonas Paul, by imagining a life not defined by disability, but by possibility. With Luminous Optical Co., we’re here for more than just eyewear; we’re here to restore dignity, rewrite stories, build something that matters, and remind people that they matter,” said Laura Harrison, Co-Founder and COO.

Independent by Design

Luminous Optical Co. remains proudly independent, offering partners an alternative to large conglomerates in the optical space. The team brings robust, responsible supply chain capabilities, a commitment to product quality, and a proven track record of success in both branded and private label optical categories.

With a clear vision and a strong foundation, Luminous is poised to reshape the future of impact-driven eyewear, proving that style, scale, and social good can go hand in hand.

Interested in carrying Luminous brands in your store?

To explore partnership opportunities and bring Jonas Paul Eyewear or TOMS Eyewear to your store, visit luminousoptical.com or visit us at Booth P16044 during Vision Expo West, September 17-20 in Las Vegas.

About Luminous Optical Co.

Luminous Optical Co. is a collective of purpose-driven eyewear brands including Jonas Paul Eyewear and TOMS Eyewear. Founded by Ben and Laura Harrison and inspired by their son’s vision journey, Luminous is built on the belief that business can create meaningful change. With a focus on quality, impact, and design, Luminous partners with retailers, healthcare systems, and nonprofits to bring confident vision and global access to those who need it most.

Media Contact:

Luminous Optical Co.

media@luminousoptical.com



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