Among several new product releases to be revealed at the Milan fair, MOVITRA will exhibit a brand-new edition of their iconic bestselling Error404, the memorable design named after the Error Code that appears on websites. The iconic bi-colour Error404 sunglasses style has always been a model that represents the very essence and identity of the Milanese eyewear brand. The new frame, which has a timeless round eye shape, has been created in two new contemporary colorations for 2024, Black + Crystal Brown with Bronze toned lens or Black + Mirrored Crystal Blue with Blue lens. Particular features of this all-acetate model are the scratched-effect of the front, which combines with acetate temples with MOVITRA’s patented bar behind.

The new model Error404 is part of a new family of frames introduced into the Movitra collection. In fact, unlike the latest acetate models made with metal custom monoblock hinges and/or temples, these designs are made with both fronts and temples made entirely of acetate, a perfect proposal for those who love the classic look of cellulose acetate glasses, but with the usual technological and pioneering soul of the Movitra eyewear brand.

MOVITRA eyewear is available worldwide from selected optical retailers.

www.movitra.it

“The Error404 is one of those styles that continues to represent all our values and design attributes; it is with great pride that we release these new versions of the frame in our home city at Mido 2024; this style, along with other new innovative designs across our product portfolio, will be among the highlights of what we look forward to presenting to our customers at the fair ”

Giuseppe Pizzuto, Creative Director and Co-Founder

MOVITRA WILL EXHIBIT AT MIDO | PAVILION 2 – STAND N33 P34