EKKIU by Swiss Eyewear Group introduces its latest sunglass additions just in time for the summer season, delivering a confident statement for fashion-forward consumers. Created for the young and the young at heart, the collection pairs bold design with a sharp finish.
Striking combinations of vibrant, high-quality acetate and precious metal elements create a dynamic balance of color and texture. The range features modern shapes, including an oversized navigator and a refined, highly wearable female square – both made to elevate daily styling.
Completing the look, premium Tritan lenses from Eastman deliver clarity and optical performance, reflecting Swiss Eyewear Group’s focus on high-performance lenses. The result is a distinctive, trend-driven collection that captures the spirit of summer 2026 with confidence.
About SEG
Swiss Eyewear Group (International) AG is a registered, privately held company with its headquarters in Zürich Switzerland. EKKIU and INVU are registered trademark of Swiss Eyewear Group (International) AG.
Get the latest Optical News delivered to you. Click here to subscribe to our FREE print magazine and weekly newsletter