The new “Eyewear Maker” category highlights craftsmanship. Here, the Austrian eyewear manufacturer Rolf has been nominated for the 2025 SILMO d’Or with its “Premiere” wooden eyewear design.
The “Premiere” wooden frame by Rolf is crafted from hand-selected veneers that are precisely milled, layered, handmade and refined through many stages. The patented FlexLock hinge is another innovative feature: it is screwless, lightweight, and maintenance-free. Each frame undergoes strict quality control until the natural material is transformed into a distinctive, one-of-a-kind piece. It is made in Tyrol with a clear signature and precision. This unique frame unites craftsmanship and design, and embraces sustainability.
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