25 percent of consumers say they currently use glasses or contact lenses that filter blue light, while half of consumers are concerned about the potential effects of blue light on the eyes
The Vision Council has released Focused inSights 2022: Blue Light Snapshot. The report provides information on consumer awareness of blue light glasses, concern about the effects of blue light, blue light glasses usage, and interest in blue light glasses.
“We are pleased to release the fourth report in our Focused inSights series,” said Alysse Henkel, Senior Director, Market Research & Analytics, at The Vision Council. “These reports are in-depth special interest reports on rotating topics that are important to our members and the industry. In 2022, we’ve released Focused inSights reports on consumer sunglass usage, consumer digital habits around devices, and the consumer decision-making process relating to selecting an eyecare provider and purchasing vision care products and services. We’re pleased to continue this series with the blue light snapshot, which provides a close look at consumer awareness of blue light glasses.”
The Focused inSights Blue Light Snapshot uses data from multiple sources, including The Vision Council’s monthly consumer survey and a survey focused on consumer digital habits, which both contained questions about blue light. The consumer survey data was taken from monthly surveys conducted between April 11 and June 27, 2022, among a nationally representative sample of 15,105 adults. The digital habits survey was conducted August 16–22, 2022, among a nationally representative sample of 3,012 U.S. adults.
The report is available in The Vision Council’s Research Download Center as a complimentary download for members of The Vision Council and a paid report for non-members. In addition to complimentary access to the report, members of The Vision Council also have access to a complimentary one-page summary of the report.
Key findings from the report include:
- The effect of blue light on the eyes is a concern for some consumers: 25 percent of consumers say they currently use glasses or contact lenses that filter blue light, while half of consumers are concerned about the potential effects of blue light on the eyes
- Awareness of blue light glasses is relatively high: 55 percent of consumers are aware of blue light glasses; awareness of blue light glasses decreases with age
- Consumers are interested in trying blue light filtering products: Among those who are not currently wearing blue light glasses, 60 percent are interested in wearing glasses or contacts that filter blue light
- Blue light glasses appeal to younger consumers: Younger consumers (between 18 and 44 years old) are much more likely to wear blue light glasses than older consumers
More about the inSights Research Program
The Vision Council launched its new inSights Research Program in May 2022. Built on a foundation of rigorous methodology and cutting-edge technology, the inSights Research Program provides a comprehensive perspective on the state of the optical industry through quarterly consumer survey reports; quarterly in-depth special reports on eyewear and eyecare products and topics; and an end-of-year market estimate and industry forecast.
The release of the Focused inSights 2022: Blue Light Snapshot follows the release of three other Focused inSights reports in 2022: the Sunglass Snapshot; Consumer Choices; and Digital Habits reports. Focused inSights reports are in-depth special interest reports on rotating topics.
For more information on the program, including an overview of the new report categories and release timing, click here.