April 23, 2024 | Tip of the week

1) Vibrant displays with attractive lighting catch their attention.

2) A diverse range of styles, colors, and brands piques interest, catering to different preferences.

3) Easy accessibility, including mirrors and comfortable browsing height, encourages trying on frames.

4) Clear branding establishes trust and familiarity.

5) Special promotions or thematic displays also attract attention.

Source: Nick Samson – Optical Prism Magazine