SKECHERS Eyewear Presents New Spring 2014 Collection

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Viva International Group presents two new men’s ophthalmic styles from the SKECHERS Eyewear Spring 2014 collection. The line delivers pops of color with retro-inspired styling. Innovative materials, including rubber detailing, add a playful edge to this sport-lifestyle inspired collection.

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A rubber cutout detail wraps around the metal temples of models SK 3118 and SK 3120, two key styles from the men’s ophthalmic collection. An epoxy filled SKECHERS “S” logo is embossed on each temple in coordinating colors including red, blue, olive and green. A laser-etched SKECHERS logo also appears on each temple tip, completing the look of this grouping. Offered in rectangle variations, model SK 3118 features a full-rimmed flat metal front, while model SK 3120 features a semi-rimless front, delivering a lightweight alternative within the collection.

For more information on the complete SKECHERS Eyewear collection visit vivagroup.com.

Viva International Group is a global leader in high-quality, fashion eyewear. Its portfolio ranges from accessible luxury brands GANT by Michael Bastian, GUESS by Marciano, Mark Nason and William Rast, to fashion and lifestyle brands BONGO®, CANDIE’S®, Catherine Deneuve, GANT, GANT Rugger, GUESS, Harley-Davidson®, RAMPAGE®, SKECHERS, and William Rast Racing, and value names Viva, Magic Clip®, and Savvy.

Viva has five direct sales offices in the United Kingdom, France, Brazil, Canada and Hong Kong. Joint ventures and direct sales forces are also maintained in Australia, Austria, Germany, Mexico, the Netherlands and Switzerland.

Viva, a Highmark company, is a business unit of HVHC Inc., an integrated vision care company, which also includes Davis Vision Inc. and Eye Care Centers of America. HVHC Inc. has assembled many businesses and brands under one umbrella, which allows it to offer a wide variety of competitive products and services. Together, the companies provide a total eyecare and eyewear experience.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and
markets a diverse range of footwear for men, women and children under the SKECHERS
name. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, and over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, Japan and across Europe, as well as through joint ventures in Asia. For more information visit www.skechers.com, and follow us on Facebook (www.facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).

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