Persol and Ferzan Ozpetek present OzApp, the first Social Talent App that gives young talents the chance to shine.
Persol, the iconic Italian eyewear brand, together with internationally acclaimed director Ferzan Ozpetek, present OzApp – the first Social Talent App for professional and non- professional Actors, Singers and Videomakers. Held on May 21st, in Cannes, the launch event was reserved for VIP guests and select press.
Honoring their shared, and deeply rooted connection to the world of cinema with a visionary glance to the future, this exciting new collaboration between Persol and Ozpetek – winner of the “Persol” Style Award at the 64th Venice Film Festival – celebrates a new generation of screen and stage icons in the making.
During the event, Persol and Ferzan Ozpetek presented OzApp, the world’s first Social Talent App for professional and amateur Actors, Singers and Videomakers. Developed with the aim of helping young talents to promote their artistic skills and emerge in the international arena, in the words of Ozpetek “the OzApp is a show that is always on air. It has no limits – be they physical, geographical or social, offering a world in which the best group, best singer best director, or actor has a chance to shine.
Giving young people the opportunity to make their dreams come true is OzApp’s purpose, and greatest challenge.”
The App will allow young talents to get involved in productions, gain visibility, find professional opportunities and vote on the performance of other members, offering not only an avant-garde digital platform, but also a vehicle of emotion which invites ConsumAttori to use the App not only as
customers, but as people.
Confirming its passion for all visionary forms of expression, Riccardo Pozzoli, Persol Brand Director, comments: “Partnering with Ferzan Ozpetek on the launch of OzApp, we are excited to offer a unique opportunity to young artists, allowing them to showcase their talent to the whole world. Persol strongly believes that innovation and creativity are the engine of cultural and social growth, and OzApp is a smart, future-focused tool that answers this need, paving the way for a new generation of icons.”
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