WestGroupe gives you a sneak-peek of their new KLiiK denmark & EVATIK campaigns with behind-the-scenes images from the latest campaign photoshoots. Shot on location in Miami, FL, the new campaigns capture the true essence of the brands with the off the beaten track locations and relaxed, youthful atmosphere of KLiiK denmark, and Evatik’s modern masculine chic and upscale urban environment – It’s not just a look, it’s a lifestyle. These new campaigns are set to kick-off at Mido in Milan, Italy, on February 28, 2015, for the European, Asian, African and Australian markets, and at Vision Expo East in New York, NY, on March 20, 2015, for the North and South American markets.

“We are extremely excited about the launch of the new KLiiK and EVATIK campaigns,” says WestGroupe Creative Director and Vice President, Beverly Suliteanu, “Our team captured some magical moments in the shots. We are certain that they will resonate with the market and that people will fall in love with them.”

Be on the look out for the latest campaigns in optical magazines, in stores, on social media and on the brand websites at kliik.com and evatik.com!