MINNEAPOLIS, Minnesota – Ogi Eyewear has announced the launch of two new brands, Bon Vivant and Red Rose, which will be part of a new luxury segment of the company called the North Division.

Resurrecting the iconic, timeless appeal of a lost, yet not forgotten collection, Ogi Eyewear brings back the Red Rose name in a whole new way. Inspired by minimalism, Red Rose design embraces modern heritage applying the exquisite properties of 100% pure titanium to create simple, iconic shapes with universal appeal. Differentiated by its inventive screwless design and infused microns of precious metals in the coloring process, a sleek aesthetic with infallible resilience is achieved. Expert design and craftsmanship revives the rich heritage of Red Rose.

Driven by the couture style, iconic artwork and grand architectural masterpieces of France, Bon Vivant Eyewear captures the essence of enchantment. Bon Vivant is a French expression that means “one who lives well.” Designed for the creative soul who has the free spirit of an artist. Bon Vivant is for fashion enthusiasts who desire a unique, yet wearable frame. Those with an appetite for all that is good in the world are drawn to the handcrafted designs of Bon Vivant.

Ogi Eyewear is a leading luxury wholesale optical company that delivers exceptional value and craftsmanship.