Modern Optical launches GB+

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Value eyewear leader Modern Optical International has announced the launch of GB+, a new women’s collection with extended eye sizes and temple lengths.

GB+ offers great-fitting eyewear for diverse market segments so she’ll always feel confident and look beautiful. Utilizing ultra-feminine contours, the initial eight styles feature sizes ranging from 55 to 59mm, and temples measuring up to 150mm. Each style is available in three colors and combines on-trend colors and silhouettes, quality materials, and distinctive design details. Value-priced, GB+ is destined to become an essential eyewear collection.

Ken Weissman, President and CEO of Modern Optical International, explains the inspiration behind GB+. “Beauty is diversity, and at Modern Optical we believe in eyewear for every woman. The creation of GB+ was inspired by global-minded fashion and the success of Modern’s very popular Geneviéve Boutique collection. With GB+ we’ve combined today’s best eyewear trends and top quality materials. GB+ eyewear not only fits right but is also priced right so every woman can celebrate her unique style.”

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