Within the framework of the Product of the Year Canada program from Rogers Publishing Limited, Crizal Prevencia was voted Product of the Year in the eyecare category by Canadian consumers.
“According to our research, innovation is an important factor for Canadians in choosing products,” said Jennifer Litterick, Group Publisher, Marketing and Retail Group, Rogers Media. “This year’s winners are not only innovative, they are convenient and easy to use. Consumers are faced with so many choices when they shop, and the Product of the Year seal helps them make decisions and leads them to quality products they can trust.”
Product of the Year Canada in the eyecare category:
Crizal Prevencia, like all products entered into Product of the Year Canada™, was tested and reviewed by an expert jury panel made up of product experts, academics and media personalities who chose the finalists. The selected products were then presented to consumer respondents and rated on four distinct variables: Product Satisfaction, Product Innovation, Product Appeal and Intent to Purchase. From this group of finalists, 39 Canadian winners were chosen. The one thing they all have in common? Innovation!
Crizal Prevencia: Protect your patients’ eyes from harmful light
Light plays an essential role in our everyday life. It is fundamental for our vision and our overall well-being. But light can also be the cause of premature eye aging. Harmful UV and Blue-violet light are present everywhere, outdoors and indoors, and can cause long-term damage to our eyes and accelerate the onset of cataracts and AMD (age related macular degeneration). This is why your patients’ eyes need to be protected all day long, all year long. Crizal® Prevencia™ no-glare lenses by Essilor selectively filter out harmful UV and Blue-violet light to prevent premature aging of your eyes, let essential visible light pass through to preserve overall well-being and provide optimal clarity of vision by eliminating glare, scratches, smudges, dust and water. All Crizal lenses provide complete UV protection, as confirmed by the Eye-Sun Protection Factor (E-SPF™), a new index developed by Essilor certifying the global UV protection of a lens.
About Essilor Canada:
Essilor Canada is a subsidiary of Essilor International, world leader in ophthalmic optical products. Essilor creates, manufactures and personalizes corrective lenses adapted to the needs of eyeglass wearers. Recognized for its extensive R&D program (more than 500 researchers) and for the quality of its lenses and coatings, Essilor distributes the widest range of high quality products including Varilux®, Crizal® and Xperio® lenses, while providing Eyecare Professionals with a complete range of services. Essilor Canada operates throughout Canada with over 1100 employees and 40 service centers.
About Product of the Year Canada™:
Product of the Year is the world’s largest consumer-voted award for product innovation. Product of the Year currently operates in 39 countries with the same common goal: to guide consumers to the most innovative products in their market and reward the manufacturers for quality and innovation. This consumer-driven award is presented annually in over 39 countries, including the U.S., the U.K., Brazil, Italy, Australia, South Africa, India and Canada. productoftheyear.ca