Kenmark Eyewear is introducing four new optical and three new sun styles to its Paradigm collection, which features on-trend, unisex eyewear created with inclusivity and sustainability in mind.
Paradigm includes styles for everyone, regardless of age, gender, ethnicity, personality, shape or size.
On the sustainability front, all of the collection’s metal frames are super lightweight and 100 per cent recyclable, while the acetate models are designed to be made with less waste.
These unique characteristics are among the reasons Optical Prism has chosen to shine a spotlight this month on Paradigm.
Kenmark Eyewear says the new winter styles include some unconventional new looks, along with the collection’s familiar core tenants of simplicity and everyday ease.
The new optical styles include the 20-20 frames, which feature timeless metal eye rims in an on-trend rectangular shape, and the 20-21, which combines the classic aviator silhouette with translucent acetate accents that add interest and dimension without any extra visual weight.
The 20-22 uses Paradigm’s popular combination construction to incorporate vintage lines and modern colours for a bookishly beautiful look, while the 20-23 model boasts thin acetate eye rims that elegantly complement the metal temples for a design that looks as light as it feels.
The new sun styles for winter 2020 include the 20-60, a geometric square style with tinted lenses, and the classically cool 20-61, which are reimagined aviators with acetate inserts.
The earthy yet bold 20-61 polarized style uses colourful acetate and a strong rectangular shape to make a big statement.
For more information on the Paradigm collection, visit kenmarkeyewear.com.