1. Embrace local festivities: Share photos of your store adorned with Christmas decorations, and engage with community-specific hashtags to connect with locals interested in holiday events.
  2. Host targeted contests: Run Christmas-themed giveaways, encouraging participants to share their local holiday experiences. Collaborate with nearby businesses for joint promotions, broadening your reach and fostering community ties.
  3. Feature local faces: Showcase your store’s personality by highlighting local customers and staff in festive eyewear. Encourage user-generated content, asking customers to share their holiday looks or experiences with your products. This personal touch builds community rapport and boosts engagement for your optical store this Christmas.