INVU Women’s Fashion Optical Frames

Merging historic jewelry craftsmanship with modern eyewear design

Taking inspiration from the past to design modern eyewear provides cultural appreciation and drives continuous evolution in the eyewear fashion industry” says Giulia Ponti, Head Designer of the INVU Optical Collection. With this in mind, the INVU Design Team has been influenced by the jewelry designers from ancient Egypt who first created the legendary rope jewelry embellishment. The luxurious, yet understated temples are in perfect harmony with the fashionable feminine acetate front. The up-to-date pastel colors on the front and temple tips accentuate the stunning new rope temple designs in gold and silver. Engineered in Switzerland and crafted to perfection, this is the must have fashion accessory for the 2024 season.

Swiss Eyewear Group (International) AG is a registered, privately held company with its headquarters in Zürich Switzerland. INVU is a registered trademark of Swiss Eyewear Group (International) AG and is distributed in over 95 countries around the globe.

Swiss Eyewear Group International:



Michele Marmino
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